Thursday 25 September 2014

‘Swachh Bharat Mission’ campaign as a mass movement duly involving Railway employees


The ‘Swachh Bharat Mission’ campaign,South Central Railway has launched a massive awareness campaign and special cleanliness drive and also is all set to conduct a Maha shramdaan  on 2nd October, 2014, ie. Gandhi Jayanthi Divas, across the length and breadth of the Zone. This campaign is primarily aimed at keeping the sphere of work neat and clean with special focus o­n Railway stations, trains, track and Railway colonies.

To promote cleanliness in Railway premises, public awareness campaigns through print, electronic and digital media are being organized in a big way by SCR.  As part of this, Shri P.K. Srivastava, General Manager, South Central Railway,  released Publicity material consisting of multi-colour Pamphlets and Posters at Rail Nilayam, Secunderabad today i.e.on 24.09.2014.

The multi-colour Pamphlets in A4 size and Posters in 20”x30” size have been designed in an appealing manner with the content aimed at advising the Public not to litter Railway premises and to join hands in keeping Railway stations and trains clean  for their pleasant travel. Shri Srivastava advised the Divisional Railway Managers of all the 6 Divisions o­n SCR to arrange to display these campaign material at all conspicuous places and mass contact areas in railway premises.



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